{"id":17058,"date":"2021-01-26T09:51:48","date_gmt":"2021-01-26T07:51:48","guid":{"rendered":"https:\/\/www.dase-analytics.com\/blog\/?p=17058\/"},"modified":"2025-01-27T14:45:08","modified_gmt":"2025-01-27T12:45:08","slug":"novy-google-analytics-4","status":"publish","type":"post","link":"https:\/\/www.dase-analytics.com\/blog\/sk\/novy-google-analytics-4\/","title":{"rendered":"Nov\u00fd Google Analytics 4"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><div id=\"toc_container\" class=\"toc_wrap_right toc_white no_bullets\"><p class=\"toc_title\">Obsah \u010dl&aacute;nku<\/p><ul class=\"toc_list\"><li><ul><li><\/li><li><\/li><li><\/li><\/ul><\/li><li><\/li><li><\/li><li><\/li><li><\/li><li><\/li><li><\/li><li><\/li><li><\/li><\/ul><\/div>\n<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span id=\"Co_je_to_Google_Analytics_4\">\u010co je to Google Analytics 4?<\/span><\/h2>\n<p>Google Analytics App + Web bola beta verzia, ktor\u00e1 vy\u0161la z testovania na jese\u0148 roku 2020 a premenovala sa na <strong>Google Analytics 4<\/strong>. Google ozn\u00e1mil, \u017ee v\u0161etku energiu a update-y bude venova\u0165 u\u017e len GA4ke, preto odpor\u00fa\u010dame sa s t\u00fdmto nov\u00fdm n\u00e1strojom nau\u010di\u0165 pracova\u0165 \u010do najsk\u00f4r. D\u00e1ta bud\u00fa tak isto neprenosn\u00e9, preto by ste ich mali za\u010da\u0165 zbiera\u0165 do GA4ky u\u017e teraz. Ak je to pre v\u00e1s m\u00e4t\u00face, ni\u010d si z toho nerobte.<\/p>\n<p><iframe loading=\"lazy\" title=\"5 d\u00f4vodov, pre\u010do si zalo\u017ei\u0165 Google Analytics 4 U\u017d DNES | DASE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/m8nRoMHGUcw?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<h3><span id=\"Ako_Google_Analytics_4_funguje_a_ako_vyzera_jeho_rozhranie\">Ako Google Analytics 4 funguje a ako vyzer\u00e1 jeho rozhranie?<\/span><\/h3>\n<p>Pozrite si video, v ktorom v\u00e1m Pe\u0165o porozpr\u00e1va, ak\u00fd je rozdiel medzi Universal Analytics a Google Analytics 4, ako funguje a ako vyzer\u00e1.<\/p>\n<p><iframe loading=\"lazy\" title=\"Ako vyzer\u00e1 rozhranie Google Analytics 4? | DASE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/-rXcwr13Hqc?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">N\u00e1\u0161 nov\u00fd kurz n\u00e1jdete tu: <a href=\"http:\/\/dase-analytics.com\/sk\/google-analytics-4-online-kurz\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>ONLINE KURZ GOOGLE ANALYTICS 4<\/strong><\/a><\/p>\n<hr \/>\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18295\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/KONIEC-UA-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18295\/\">\n    \t\t  <span class=\"title\">Koniec Universal Analytics sa bl\u00ed\u017ei. \u010co mus\u00edte stihn\u00fa\u0165 a kde za\u010da\u0165?<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sutarikdase-sk\/\">Peter \u0160utar\u00edk<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/03\">\n\t\t\t  \t<time datetime=\"2022-03-18\" itemprop=\"datePublished\">18. mar 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Google 16. Marca 2022 ozn\u00e1mil, \u017ee bud\u00faci rok (1. J\u00fala 2023), Universal Analytics \u00fa\u010dty prestan\u00fa spracov\u00e1va\u0165 d\u00e1ta. Navy\u0161e,...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n<h3><span id=\"Instalacia_Google_Analytics_4\">In\u0161tal\u00e1cia Google Analytics 4<\/span><\/h3>\n<p>Google Analytics 4 (GA 4) <strong>si treba nain\u0161talova\u0165 \u010do najsk\u00f4r<\/strong> lebo nebude mo\u017en\u00e9 prenies\u0165 d\u00e1ta zo s\u00fa\u010dasn\u00e9ho Universal Analytics (UA) do nov\u00e9ho GA 4. D\u00f4vodom je, \u017ee tieto verzie funguj\u00fa na \u00faplne inom d\u00e1tovom princ\u00edpe. Tak\u017ee, \u010d\u00edm sk\u00f4r si nov\u00fd GA 4 nai\u0161talujete, t\u00fdm dlh\u0161ie historick\u00e9 d\u00e1ta budete ma\u0165.<\/p>\n<p>Z\u00e1kladn\u00e1 in\u0161tal\u00e1cia Google Analytics 4 je ve\u013emi jednoduch\u00e1. Vo videu ni\u017e\u0161ie v\u00e1m n\u00e1\u0161 Pe\u0165o uk\u00e1\u017ee z\u00e1kladn\u00e9 prepojenie Google Analytics 4 (aj cez <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/google-tag-manager\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Tag Manager).<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Z\u00e1kladn\u00e1 in\u0161tal\u00e1cia Google Analytics 4 | DASE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/DBI8cZFDKR4?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Pre\u010d\u00edtaje si tie\u017e \u010dl\u00e1nok o 10 d\u00f4vodoch, pre\u010do si zalo\u017ei\u0165 GA 4 u\u017e dnes.<\/p>\n<hr \/>\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=14991\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/ga-4-1024x534.jpg)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=14991\/\">\n    \t\t  <span class=\"title\">10 d\u00f4vodov pre\u010do si zalo\u017ei\u0165 nov\u00fd Google Analytics 4 u\u017e dnes<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sutarikdase-sk\/\">Peter \u0160utar\u00edk<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/01\">\n\t\t\t  \t<time datetime=\"2021-01-22\" itemprop=\"datePublished\">22. jan 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>V auguste 2019 sme v\u00e1m priniesli \u010dl\u00e1nok o tom, \u010do so sebou prin\u00e1\u0161a nov\u00fd Google Analytics 4 (v...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n<hr \/>\n<h3><span id=\"Novy_atribucny_model\">Nov\u00fd atribu\u010dn\u00fd model<\/span><\/h3>\n<p>Google Analytics 4 prin\u00e1\u0161a mnoho nov\u00e9ho. Jedn\u00fdm z toho je aj nov\u00fd atribu\u010dn\u00fd model. To, ak\u00e9 atribu\u010dn\u00e9 modely pozn\u00e1me teraz a ako tento nov\u00fd atribu\u010dn\u00fd model funguje v\u00e1m porozpr\u00e1va Pe\u0165o vo videu ni\u017e\u0161ie. &#x1f447;<\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Atribu\u010dn\u00e9 modely v Google Analytics | Pe\u0165ova Tabu\u013ea\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/YZhk464kRKg?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<h2><span id=\"Novy_online_kurz_Google_Analytics_4\">Nov\u00fd online kurz Google Analytics 4<\/span><\/h2>\n<p>V DASE sme pre v\u00e1s vytvorili nov\u00fd online kurz, ktor\u00fd v\u00e1s prevedie kompletn\u00fdm rozhran\u00edm Google Analytics 4 a uk\u00e1\u017ee v\u00e1m, \u010do v\u0161etko v GA4 dok\u00e1\u017eete. Viac vo videu ni\u017e\u0161ie, alebo priamo na str\u00e1nke kurzu: <a href=\"https:\/\/www.dase-analytics.com\/sk\/google-analytics-4-online-kurz\/\" target=\"_blank\" rel=\"noopener noreferrer\">ONLINE KURZ GOOGLE ANALYTICS 4<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Nov\u00fd online kurz Google Analytics 4 od DASE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/2qzONmOQZvU?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<hr \/>\n<h2><span id=\"Ako_si_uchovat_stare_data_z_Universal_Analytics_GA3\">Ako si uchova\u0165 star\u00e9 d\u00e1ta z Universal Analytics (GA3) ?<\/span><\/h2>\n<p><b>Ako ste mo\u017eno u\u017e zapo\u010duli, pred ned\u00e1vnom Google ozn\u00e1mil, \u017ee v polke roka 2023 prestane Universal Analytics spracov\u00e1va\u0165 nov\u00e9 d\u00e1ta a preto sa mus\u00edme obhliadnu\u0165 po n\u00e1hrade.<\/b><\/p>\n<p>Google e\u0161te presne ne\u0161pecifikoval, ako dlho po tomto d\u00e1tume bud\u00fa historick\u00e9 d\u00e1ta v Universal Analytics pr\u00edstupn\u00e9 (minim\u00e1lne \u010fal\u0161\u00edch 6 mesiacov), no eventu\u00e1lne Universal Analytics \u00fa\u010dty \u00faplne zmizn\u00fa a tak strat\u00edte aj pr\u00edstup k d\u00e1tam, ktor\u00e9 ste roky zbierali.<\/p>\n<p><strong>Ako si ich teda uchova\u0165 aj po definit\u00edvnej rozl\u00fa\u010dke s Universal Analytics?<br \/>\n<\/strong><\/p>\n<p>\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18421\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/automaticky-zbierane-udalosti-\u2013-kopia-2-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18421\/\">\n    \t\t  <span class=\"title\">Ako si uchova\u0165 d\u00e1ta z Universal Analytics?<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sutarikdase-sk\/\">Peter \u0160utar\u00edk<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/04\">\n\t\t\t  \t<time datetime=\"2022-04-21\" itemprop=\"datePublished\">21. apr 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Ako ste mo\u017eno u\u017e zapo\u010duli, pred ned\u00e1vnom Google ozn\u00e1mil, \u017ee v j\u00fani roku 2023 prestane Universal Analytics spracov\u00e1va\u0165...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t<strong><br \/>\n<\/strong><\/p>\n<hr \/>\n<h2><span id=\"Rozdiely_v_metrikach_Universal_Analytics_vs_Google_Analytics_4\">Rozdiely v metrik\u00e1ch: Universal Analytics vs. Google Analytics 4<\/span><\/h2>\n<p><strong>S bl\u00ed\u017eiacim sa koncom Universal Analytics a prechodom na Google Analytics 4 je d\u00f4le\u017eit\u00e9 spomen\u00fa\u0165, ako sa niektor\u00e9 metriky menia naprie\u010d t\u00fdmito verziami. <\/strong><\/p>\n<p><strong>Niektor\u00e9 z nich zanikaj\u00fa, niektor\u00e9 sa do\u010dkali zmeny a niektor\u00e9 s\u00fa nahraden\u00e9 \u00faplne nov\u00fdmi metrikami.<\/strong><\/p>\n<p>Pri prechode na Google Analytics 4 je d\u00f4le\u017eit\u00e9 uvedomi\u0165 si fakt, \u017ee tak\u00e9to zmeny nast\u00e1vaj\u00fa a nie je mo\u017en\u00e9 dokonalo porovn\u00e1va\u0165 d\u00e1ta z \u201crovnak\u00fdch\u201d metr\u00edk, preto\u017ee ich v\u00fdznam sa medzi verziami men\u00ed.<\/p>\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18494\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/metriky-v-UA-vs-GA4-2-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18494\/\">\n    \t\t  <span class=\"title\">Rozdiely v metrik\u00e1ch: Universal Analytics vs. Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sabinafackovcova\/\">Sab\u00edna Fa\u010dkovcov\u00e1<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/05\">\n\t\t\t  \t<time datetime=\"2022-05-18\" itemprop=\"datePublished\">18. m\u00e1j 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>S bl\u00ed\u017eiacim sa koncom Universal Analytics a prechodom na Google Analytics 4 je d\u00f4le\u017eit\u00e9 spomen\u00fa\u0165, ako sa niektor\u00e9...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18963\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/11-3-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18963\/\">\n    \t\t  <span class=\"title\">Akt\u00edvni pou\u017e\u00edvatelia &#8211; Universal Analytics vs. Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sabinafackovcova\/\">Sab\u00edna Fa\u010dkovcov\u00e1<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/12\">\n\t\t\t  \t<time datetime=\"2022-12-01\" itemprop=\"datePublished\">01. dec 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Google Analytics 4 so svoj\u00edm pr\u00edchodom priniesol viacer\u00e9 novinky. Niektor\u00e9 sa dotkli metr\u00edk a dimenzi\u00ed, ktor\u00e9 sme doteraz...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n<hr \/>\n<h2><span id=\"Ako_funguje_nove_modelovanie_konverzii_a_spravania_v_Google_Analytics_4\">Ako funguje nov\u00e9 modelovanie konverzi\u00ed a spr\u00e1vania v Google Analytics 4?<\/span><\/h2>\n<p><strong>Google pred p\u00e1r mesiacmi predstavil Google Consent Mode.<\/strong><\/p>\n<p><strong>O tom, \u010do Consent Mode vlastne je a ako funguje si m\u00f4\u017eete pre\u010d\u00edta\u0165\u00a0<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/google-consent-mode\/\" target=\"_blank\" rel=\"noopener noreferrer\">v tomto \u010dl\u00e1nku<\/a>.<\/strong><\/p>\n<p>V skratke, Google Consent Mode integr\u00e1cia umo\u017e\u0148uje Google tagom posiela\u0165 d\u00e1ta v cookieless forme (neukladaj\u00fa a ne\u010d\u00edtaj\u00fa sa \u017eiadne cookies) ak pou\u017e\u00edvate\u013e nes\u00fahlas\u00ed s vyu\u017e\u00edvan\u00edm \u00falo\u017eiska na analytick\u00e9, alebo marketingov\u00e9 \u00fa\u010dely.<\/p>\n<p>Modelovanie spr\u00e1vania v Google Analytics 4 sl\u00fa\u017ei pr\u00e1ve na to, aby t\u00fato medzeru vo va\u0161ich d\u00e1tach vyplnilo.<\/p>\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18595\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/modelovanie-spravania-v-ga4-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18595\/\">\n    \t\t  <span class=\"title\">Ako funguje nov\u00e9 modelovanie konverzi\u00ed a spr\u00e1vania v Google Analytics 4?<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sutarikdase-sk\/\">Peter \u0160utar\u00edk<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/06\">\n\t\t\t  \t<time datetime=\"2022-06-17\" itemprop=\"datePublished\">17. j\u00fan 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Google pred p\u00e1r mesiacmi predstavil Google Consent Mode. O tom, \u010do Consent Mode vlastne je a ako funguje...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n<p><iframe loading=\"lazy\" title=\"Nezhoduj\u00fa sa v\u00e1m konverzie v GAds a GA4? | DASE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/myBU3WOj3vY?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=19275\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/nezhoduju-sa-konverzie-1024x536.jpg)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=19275\/\">\n    \t\t  <span class=\"title\">Nezhoduj\u00fa sa v\u00e1m konverzie? Google Ads vs. Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/analytika-a-biznis\/\">Analytika a biznis<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/branislavbalala\/\">Branislav Balala<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2023\/04\">\n\t\t\t  \t<time datetime=\"2023-04-03\" itemprop=\"datePublished\">03. apr 2023<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Aj vy ste sa u\u017e zam\u00fd\u0161\u013eali nad t\u00fdm, \u010di je lep\u0161ie posiela\u0165 konverzie do Google Ads cez Google...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n<hr \/>\n<h2><span id=\"Ako_uspesne_zvladnut_migraciu_do_Google_Analytics_4\">Ako \u00faspe\u0161ne zvl\u00e1dnu\u0165 migr\u00e1ciu do Google Analytics 4?<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"5 krokov k \u00faspe\u0161nej migr\u00e1cii do Google Analytics 4 | Pe\u0165ova Tabu\u013ea | DASE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/KWOVv4xffpc?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><strong>Vykro\u010dte do analytiky spr\u00e1vnou nohou. <\/strong><\/p>\n<p>Vyhnite sa naj\u010dastej\u0161\u00edm chyb\u00e1m v Google Analytics 4 u\u017e od za\u010diatku.<\/p>\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18855\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/5-najcastejsich-chyb-v-google-analytics-4-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18855\/\">\n    \t\t  <span class=\"title\">5 naj\u010dastej\u0161\u00edch ch\u00fdb v Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sutarikdase-sk\/\">Peter \u0160utar\u00edk<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/09\">\n\t\t\t  \t<time datetime=\"2022-09-21\" itemprop=\"datePublished\">21. sep 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>V DASE v\u017edy na za\u010diatku spolupr\u00e1ce urob\u00edme komplexn\u00fd audit, pri ktorom prech\u00e1dzame v\u0161etky nastavenia Google Analytics 4 \u00fa\u010dtu....<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=19044\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/KPI-v-ga4-1-1024x536.jpg)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=19044\/\">\n    \t\t  <span class=\"title\">Ak\u00e9 KPI sledova\u0165 v Google Analytics 4?<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/analytika-a-biznis\/\">Analytika a biznis<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sabinafackovcova\/\">Sab\u00edna Fa\u010dkovcov\u00e1<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2023\/01\">\n\t\t\t  \t<time datetime=\"2023-01-04\" itemprop=\"datePublished\">04. jan 2023<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Key Performance Indicators\u00a0 (KPI) alebo po slovensky K\u013e\u00fa\u010dov\u00e9 ukazovatele v\u00fdkonnosti sme V\u00e1m u\u017e predstavili minule. Tam ste sa...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n<hr \/>\n<h2><span id=\"Novinky\">Novinky<\/span><\/h2>\n<p>Ako m\u00f4\u017eete vidie\u0165, Google Analytics 4 je n\u00e1stroj vo v\u00fdvoji. Prakticky ka\u017ed\u00fd mesiac prib\u00fadaj\u00fa nov\u00e9 funkcie a mo\u017enosti. Preto odpor\u00fa\u010dame sledova\u0165 <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/\" target=\"_blank\" rel=\"noopener noreferrer\">n\u00e1\u0161 blog<\/a>, kde pravidelne uverej\u0148ujeme novinky a n\u00e1vody. Zatia\u013e si m\u00f4\u017eete pozrie\u0165 tieto:<\/p>\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18836\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/IAA-2022-\u2013-kopia-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18836\/\">\n    \t\t  <span class=\"title\">Microsoft Clarity &#8211; perfektn\u00fd doplnok pre Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/romanhamrak\/\">Roman Hamr\u00e1k<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/09\">\n\t\t\t  \t<time datetime=\"2022-09-08\" itemprop=\"datePublished\">08. sep 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Ako som minule spomenul, svet analytiky sa neto\u010d\u00ed iba okolo Google Analytics. Pom\u00e1hame v\u00e1m neust\u00e1le sa zlep\u0161ova\u0165 a...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18295\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/KONIEC-UA-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18295\/\">\n    \t\t  <span class=\"title\">Koniec Universal Analytics sa bl\u00ed\u017ei. \u010co mus\u00edte stihn\u00fa\u0165 a kde za\u010da\u0165?<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sutarikdase-sk\/\">Peter \u0160utar\u00edk<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/03\">\n\t\t\t  \t<time datetime=\"2022-03-18\" itemprop=\"datePublished\">18. mar 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Google 16. Marca 2022 ozn\u00e1mil, \u017ee bud\u00faci rok (1. J\u00fala 2023), Universal Analytics \u00fa\u010dty prestan\u00fa spracov\u00e1va\u0165 d\u00e1ta. Navy\u0161e,...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17803\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Clanok-GA4-je-otrasny-a-nefunguje-3-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17803\/\">\n    \t\t  <span class=\"title\">Je Google Analytics 4 otrasn\u00fd a nefunguje?<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/michal-molcan\/\">Michal Mol\u010dan<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/09\">\n\t\t\t  \t<time datetime=\"2021-09-01\" itemprop=\"datePublished\">01. sep 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>GA4 m\u00e1me \u0165a radi, ale mus\u00edme sa porozpr\u00e1va\u0165! Google Analytics 4 (GA4) je u\u017e od za\u010diatku obe\u0165ou ned\u00f4very...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17806\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Google-Analytics-4-sa-pripravuje-na-svet-bez-Cookies-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17806\/\">\n    \t\t  <span class=\"title\">Google Analytics 4 sa pripravuje na svet bez Cookies<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/jan-pan\/\">J\u00e1n Pan<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/08\">\n\t\t\t  \t<time datetime=\"2021-08-18\" itemprop=\"datePublished\">18. aug 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>S Google Analytics 4 prich\u00e1dza ve\u013ek\u00e9 mno\u017estvo zmien. Od relat\u00edvne mal\u00fdch vec\u00ed, ako je strata metr\u00edk a miera...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17790\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Clanok-TOP-3-reporty-v-GA4-2-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17790\/\">\n    \t\t  <span class=\"title\">Top 3 Explore reporty v Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/michal-molcan\/\">Michal Mol\u010dan<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/08\">\n\t\t\t  \t<time datetime=\"2021-08-04\" itemprop=\"datePublished\">04. aug 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Google Analytics 4 dostal cez leto v\u00fdrazn\u00fd facelift u\u017e\u00edvate\u013esk\u00e9ho rozhrania, ktor\u00e9ho s\u00fa\u010das\u0165ou bolo aj premenovanie sekcie Analysis hub...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17408\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Clanok-10-dovodov-preco-prepojit-Google-Analytics-4-s-BigQuery-este-dnes-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17408\/\">\n    \t\t  <span class=\"title\">10 d\u00f4vodov, pre\u010do prepoji\u0165 Google Analytics 4 s BigQuery e\u0161te dnes<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/pokrocila-analytika\/\">Pokro\u010dil\u00e1 analytika<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/marek-cibula\/\">Marek Cibu\u013ea<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/05\">\n\t\t\t  \t<time datetime=\"2021-05-19\" itemprop=\"datePublished\">19. m\u00e1j 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Aj vy m\u00e1te pocit, \u017ee BigQuery sa st\u00e1va ak\u00fdmsi buzzwordom v analytickom svete? Ak ste s BigQuery e\u0161te...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n<h2><span id=\"Navody\">N\u00e1vody<\/span><\/h2>\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18082\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Ako-prepojit-Ga4-a-GSC-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=18082\/\">\n    \t\t  <span class=\"title\">Ako prepoji\u0165 Google Analytics 4 a Google Search Console<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/branislavbalala\/\">Branislav Balala<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2022\/01\">\n\t\t\t  \t<time datetime=\"2022-01-25\" itemprop=\"datePublished\">25. jan 2022<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Prepojen\u00edm \u00fa\u010dtov Google Analytics 4 s Google Search Console z\u00edskavate mo\u017enos\u0165 hlb\u0161ej anal\u00fdzy relevant\u00e9ho organick\u00e9ho vyh\u013ead\u00e1vania pre va\u0161u...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17655\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Clanok-Segmenty-a-publika-v-Google-Analytics-4-3-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17655\/\">\n    \t\t  <span class=\"title\">Segmenty a publik\u00e1 v Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sutarikdase-sk\/\">Peter \u0160utar\u00edk<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/06\">\n\t\t\t  \t<time datetime=\"2021-06-23\" itemprop=\"datePublished\">23. j\u00fan 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Segment\u00e1cia je ve\u013emi d\u00f4le\u017eitou s\u00fa\u010das\u0165ou analyzovania d\u00e1t. Vytv\u00e1ranie segmentov pre\u0161lo v Google Analytics 4 oproti Universal Analytics viacer\u00fdmi...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=16895\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Obrazky-k-clankom-5-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=16895\/\">\n    \t\t  <span class=\"title\">Google Analytics 4: Filtrovanie internej n\u00e1v\u0161tevnosti<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/sutarikdase-sk\/\">Peter \u0160utar\u00edk<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2020\/11\">\n\t\t\t  \t<time datetime=\"2020-11-18\" itemprop=\"datePublished\">18. nov 2020<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Odfiltrovanie internej n\u00e1v\u0161tevnosti patr\u00ed medzi najjednoduch\u0161ie a z\u00e1rove\u0148 najefekt\u00edvnej\u0161ie sp\u00f4soby, ako okam\u017eite zv\u00fd\u0161i\u0165 kvalitu va\u0161ich d\u00e1t. \u010ci u\u017e...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17002\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Velky-sprievodca-Sledovanie-udalosti-v-Google-Analytics-4-1024x536.jpg)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17002\/\">\n    \t\t  <span class=\"title\">Ve\u013ek\u00fd sprievodca: Sledovanie udalost\u00ed v Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/jan-pan\/\">J\u00e1n Pan<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/01\">\n\t\t\t  \t<time datetime=\"2021-01-22\" itemprop=\"datePublished\">22. jan 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Google Analytics 4 pon\u00faka automatick\u00e9 sledovanie niektor\u00fdch udalost\u00ed pod n\u00e1zvom roz\u0161\u00edren\u00e9 sledovanie (enhanced measurement). \u010co v\u0161ak v pr\u00edpade,...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17625\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Navod-Ako-vyuzit-konektor-pre-Google-Analytics-4-v-Data-Studiu-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17625\/\">\n    \t\t  <span class=\"title\">N\u00e1vod: Ako vyu\u017ei\u0165 konektor pre Google Analytics 4 v Data Studiu<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/michal-molcan\/\">Michal Mol\u010dan<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/06\">\n\t\t\t  \t<time datetime=\"2021-06-09\" itemprop=\"datePublished\">09. j\u00fan 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Nov\u00e1 verzia analytick\u00e9ho prostredia, Google Analytics 4 si postupne od augusta 2020 z\u00edskala ve\u013ek\u00fa \u010das\u0165 pou\u017e\u00edvate\u013eov, ktor\u00fdch pril\u00e1kal...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17522\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Clanok-zdroje-navstev-\u2013-kopia-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17522\/\">\n    \t\t  <span class=\"title\">N\u00e1vod: Ako prepoji\u0165 Google Ads s Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/jan-pan\/\">J\u00e1n Pan<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/05\">\n\t\t\t  \t<time datetime=\"2021-05-12\" itemprop=\"datePublished\">12. m\u00e1j 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Prepojenie Google Analytics 4 a Google Ads poskytuje pre inzerentov aj analytikov viacero v\u00fdhod. V\u010faka nemu budete m\u00f4c\u0165...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n\n\t<section class=\"post shortcode\">\n\t  <div class=\"row\">\n\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17219\/\" class=\"col-lg-7 col-sm-6\">\n\t\t  <div class=\"post-img\" style=\"background-image:url(https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Navod-na-sledovanie-konverzii-v-Google-Analytics-4-1024x536.png)\"><\/div>\n\t\t<\/a>\n\t\t<div class=\"col-lg-5 col-sm-6\">\n\t\t  <header>\n\t\t\t<a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/?post_type=post&p=17219\/\">\n    \t\t  <span class=\"title\">N\u00e1vod: Sledovanie konverzi\u00ed v Google Analytics 4<\/span>\t\n\t\t\t<\/a>\n\t\t\t<div class=\"post-meta text-primary\">\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/category\/google-analytics-4\/\">Google Analytics 4<\/a>  | \n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/author\/jan-pan\/\">J\u00e1n Pan<\/a> |\n\t\t\t  <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/2021\/03\">\n\t\t\t  \t<time datetime=\"2021-03-22\" itemprop=\"datePublished\">22. mar 2021<\/time>\n\t\t\t  <\/a>\n\t\t\t<\/div>\n\t\t  <\/header>\n\t\t  <article>\n\t\t  \t<p>Ak chcete vedie\u0165, ako sa dar\u00ed va\u0161ej str\u00e1nke plni\u0165 biznis ciele a stanoven\u00e9 KPI, mali by ste ma\u0165...<\/p>\n\t\t  <\/article>\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\t\n<h2><span id=\"Videa\">Vide\u00e1<\/span><\/h2>\n<p>Ak neradi \u010d\u00edtate, pozrite si nejak\u00e9 z na\u0161ich vide\u00ed o Google Analytics. &#x1f60a; Na na\u0161om <a href=\"https:\/\/www.youtube.com\/c\/DASEanalytics\/featured\" target=\"_blank\" rel=\"noopener noreferrer\">Youtube<\/a> n\u00e1jdete ve\u013ea analytick\u00e9ho obsahu, nielen o GA4.<\/p>\n<p><iframe loading=\"lazy\" title=\"Ako vyzer\u00e1 SEE THINK DO CARE v Google Analytics 4? | DASE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/d7VdD5_ob8E?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><iframe loading=\"lazy\" title=\"5 metr\u00edk, ktor\u00e9 v Google Analytics 4 m\u00e1lokto meria. | DASE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/QyJqAYw6Pyc?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.dase-analytics.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; \u010co je to Google Analytics 4? Google Analytics App + Web bola beta verzia, ktor\u00e1 vy\u0161la z&#8230;<\/p>\n","protected":false},"author":4,"featured_media":17951,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[790],"tags":[],"_links":{"self":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/17058"}],"collection":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/comments?post=17058"}],"version-history":[{"count":35,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/17058\/revisions"}],"predecessor-version":[{"id":20547,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/17058\/revisions\/20547"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/media\/17951"}],"wp:attachment":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/media?parent=17058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/categories?post=17058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/tags?post=17058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}