{"id":16002,"date":"2020-05-14T09:46:38","date_gmt":"2020-05-14T07:46:38","guid":{"rendered":"https:\/\/www.dase-analytics.com\/blog\/?p=16002\/"},"modified":"2020-05-14T09:46:38","modified_gmt":"2020-05-14T07:46:38","slug":"zoskupenie-kanalov","status":"publish","type":"post","link":"https:\/\/www.dase-analytics.com\/blog\/sk\/zoskupenie-kanalov\/","title":{"rendered":"Zoskupenie kan\u00e1lov &#8211; u\u013eah\u010dite si anal\u00fdzu d\u00e1t"},"content":{"rendered":"<div id=\"toc_container\" class=\"toc_wrap_right toc_white no_bullets\"><p class=\"toc_title\">Obsah \u010dl&aacute;nku<\/p><ul class=\"toc_list\"><li><\/li><li><\/li><li><\/li><li><\/li><li><\/li><\/ul><\/div>\n\n<p><b>Zoskupenie kan\u00e1lov (Channel Grouping) je jedno zo z\u00e1kladn\u00fdch nastaven\u00ed Google Analytics, ktor\u00e9 b\u00fdva ignorovan\u00e9, pr\u00edpadne chybne nastaven\u00e9. Ako ho spr\u00e1vne nastavi\u0165\u00a0 a vyu\u017e\u00edva\u0165? To sa dozviete na nasleduj\u00facich riadkoch.<\/b><\/p>\n<h2><span id=\"Co_je_zoskupenie_kanalov_a_na_co_sluzi\"><span style=\"font-weight: 400;\">\u010co je zoskupenie kan\u00e1lov a na \u010do sl\u00fa\u017ei<\/span><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Zoskupenie kan\u00e1lov sl\u00fa\u017ei v Google Analytics na <\/span><b>vytvorenie \u0161pecifick\u00fdch skup\u00edn<\/b><span style=\"font-weight: 400;\">, na z\u00e1klade ktor\u00fdch vieme r\u00fdchlej\u0161ie a jednoduch\u0161ie analyzova\u0165 d\u00e1ta. V\u010faka tomuto nastaveniu m\u00f4\u017eete napr\u00edklad vidie\u0165 d\u00e1ta pre platen\u00e9 kan\u00e1ly a porovna\u0165 ich s organickou n\u00e1v\u0161tevnos\u0165ou, pr\u00edpadne z n\u00e1v\u0161tevnos\u0165ou zo soci\u00e1lnych siet\u00ed. Viete si porovna\u0165, ko\u013eko transakci\u00ed \u010di konverzi\u00ed v\u00e1m pri\u0161lo z ktorej skupiny kan\u00e1lov a do ktor\u00e9ho kan\u00e1la sa oplat\u00ed investova\u0165 peniaze a \u010das. Z\u00e1kladom je spr\u00e1vne zoskupi\u0165 Zdroj\/M\u00e9dium, z ktor\u00e9ho pri\u0161iel u\u017e\u00edvate\u013e na webov\u00fa str\u00e1nku.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google Analytics u\u017e v <\/span><b>predvolenom zoskupen\u00ed kan\u00e1lov (Default Channel Grouping)<\/b><span style=\"font-weight: 400;\"> poskytuje <\/span><b>z\u00e1kladn\u00e9 rozdelenie n\u00e1v\u0161tevnosti<\/b><span style=\"font-weight: 400;\">. Toto nastavenie v\u0161ak \u010dasto <\/span><b>neodr\u00e1\u017ea realitu va\u0161ej n\u00e1v\u0161tevnosti<\/b><span style=\"font-weight: 400;\">, a preto je vhodn\u00e9 predvolen\u00e9 zoskupenie kan\u00e1lov upravi\u0165 alebo doplni\u0165 vlastn\u00e9 zoskupenie kan\u00e1lov.\u00a0<\/span><\/p>\n<h2><span id=\"Predvolene_vs_vlastne_zoskupenie_kanalov\"><span style=\"font-weight: 400;\">Predvolen\u00e9 vs. vlastn\u00e9 zoskupenie kan\u00e1lov<\/span><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Ak\u00fd je rozdiel medzi predvolen\u00fdm a vlastn\u00fdm zoskupen\u00edm kan\u00e1lov? Aj ke\u010f vlastn\u00e9 zoskupenie kan\u00e1lov m\u00f4\u017ee vyzera\u0165 ako predvolen\u00e9, je medzi nimi <\/span><b>z\u00e1sadn\u00fd rozdiel<\/b><span style=\"font-weight: 400;\">. Toti\u017e, <\/span><b>predvolen\u00e9 zoskupenie upravuje d\u00e1ta natrvalo<\/b><span style=\"font-weight: 400;\"> a <\/span><b>nedok\u00e1\u017ee ich zmeni\u0165 retrospekt\u00edvne<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To znamen\u00e1, \u017ee zmeny v zoskupen\u00ed sa bud\u00fa zobrazova\u0165 iba od okamihu zmeny (minul\u00e9 d\u00e1ta u\u017e nem\u00f4\u017eete prep\u00edsa\u0165). Preto mus\u00edte by\u0165 pri nastaven\u00ed default channel groupingu ve\u013emi opatrn\u00ed &#8211; ak ho <\/span><b>nastav\u00edte zle, d\u00e1ta bud\u00fa priraden\u00e9 nespr\u00e1vne dovtedy, k\u00fdm to neoprav\u00edte<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Naopak, <\/span><b>vlastn\u00e9 zoskupenie kan\u00e1lov (Custom Channel Grouping)<\/b> <b>nemen\u00ed d\u00e1ta<\/b><span style=\"font-weight: 400;\">, len ich zobrazuje v inej \u0161trukt\u00fare. Preto vieme pomocou neho vidie\u0165 in\u00e9 zoskupenie kan\u00e1lov aj na minul\u00fdch d\u00e1tach. Ke\u010f\u017ee v\u0161ak upravuje len tabu\u013ekov\u00e9 zobrazenie d\u00e1t, trv\u00e1 mu dlh\u0161ie, k\u00fdm sa vygeneruje. \u010eal\u0161ou nev\u00fdhodou je, \u017ee ho, zatia\u013e, <\/span><b>nevieme pou\u017ei\u0165 v <a href=\"https:\/\/www.dase-analytics.com\/blog\/sk\/vyraz\/google-data-studio\/\" target=\"_blank\" rel=\"noopener noreferrer\">Data Studiu<\/a><\/b><span style=\"font-weight: 400;\">. D\u00f4le\u017eit\u00e9 je aj myslie\u0165 na to, \u017ee vlastn\u00e9 zoskupenie kan\u00e1lov <\/span><b>uvid\u00ed len ten profil, pod ktor\u00fdm bolo vytvoren\u00e9<\/b><span style=\"font-weight: 400;\"> (ak pou\u017e\u00edvate agent\u00farny email na pr\u00edstup do Google Analytics a klient pristupuje do Analyticsu cez svoj vlastn\u00fd email, vytvoren\u00e9 zoskupenie neuvid\u00ed).<\/span><\/p>\n<blockquote><p><i><span style=\"font-weight: 400;\">TIP: Odpor\u00fa\u010dame najprv nastavi\u0165 vlastn\u00e9 zoskupenie kan\u00e1lov a otestova\u0165 ho. Ak je nastaven\u00e9 spr\u00e1vne,\u00a0 m\u00f4\u017eete ho n\u00e1sledne pou\u017ei\u0165 ako predvolen\u00e9 zoskupenie kan\u00e1lov a vyhnete sa pr\u00edpadn\u00e9mu znehodnoteniu d\u00e1t.<\/span><\/i><\/p><\/blockquote>\n<h2><span id=\"Ako_postupovat_pri_nastaveni_zoskupenia_kanalov\"><span style=\"font-weight: 400;\">Ako postupova\u0165 pri nastaven\u00ed zoskupenia kan\u00e1lov<\/span><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Zoskupenie kan\u00e1lov <\/span><b>nastavujeme v\u017edy pre konkr\u00e9tne Zobrazenie (View)<\/b><span style=\"font-weight: 400;\">. Ur\u010dite odpor\u00fa\u010dam, aby ste ponechali p\u00f4vodn\u00e9 nastavenie pre jedno zobrazenie, ktor\u00e9 pou\u017e\u00edvate ako z\u00e1lohu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do zoskupenia sa dostanete cez nastavenia zobrazenia, kde si vyberiete mo\u017enos\u0165 <\/span><i><span style=\"font-weight: 400;\">Nastavenia kan\u00e1la -&gt; Zoskupenie kan\u00e1lov<\/span><\/i><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pokia\u013e chcete vidie\u0165 iba vlastn\u00e9 zoskupenia, n\u00e1jdete ich ni\u017e\u0161ie v <\/span><i><span style=\"font-weight: 400;\">Osobn\u00fdch n\u00e1strojoch a prvkoch.<\/span><\/i><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-16003\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-15.png\" alt=\"zoskupenie kan\u00e1lov\" width=\"1571\" height=\"900\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-15.png 1571w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-15-300x172.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-15-1024x587.png 1024w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-15-1536x880.png 1536w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-15-600x344.png 600w\" sizes=\"(max-width: 1571px) 100vw, 1571px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Google Analytics poskytuje mo\u017enos\u0165 bu\u010f <\/span><b>vytvori\u0165 \u00faplne nov\u00e9 zoskupenie, alebo si skop\u00edrova\u0165 s\u00fa\u010dasn\u00e9<\/b><span style=\"font-weight: 400;\"> (napr. predvolen\u00e9) a upravi\u0165 si ho pod\u013ea potrieb. Samozrejme, po \u00faprave m\u00f4\u017eete zoskupenie zdie\u013ea\u0165.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-16004\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7-10.png\" alt=\"zoskupenie kan\u00e1lov\" width=\"1500\" height=\"369\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7-10.png 1500w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7-10-300x74.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7-10-1024x252.png 1024w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7-10-600x148.png 600w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><br \/>\n<img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-16005\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-27.png\" alt=\"zoskupenie kan\u00e1lov\" width=\"1125\" height=\"288\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-27.png 1125w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-27-300x77.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-27-1024x262.png 1024w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-27-600x154.png 600w\" sizes=\"(max-width: 1125px) 100vw, 1125px\" \/><br \/>\n<span style=\"font-weight: 400;\">Pri vytv\u00e1ran\u00ed nov\u00e9ho zoskupenia je d\u00f4le\u017eit\u00e9, aby ste mysleli na spr\u00e1vne poradie. <\/span><b>Funguje to toti\u017eto ako lievik<\/b><span style=\"font-weight: 400;\">. N\u00e1v\u0161tevnos\u0165, ktor\u00e1 sp\u013a\u0148a vrchn\u00e9 podmienky, u\u017e \u201cneprepadne\u201d ni\u017e\u0161ie. Je vhodn\u00e9, aby ste si dopredu premysleli, ako chcete d\u00e1ta vidie\u0165, ktor\u00e9 kan\u00e1ly chcete zoskupi\u0165 a na z\u00e1klade toho vytvorili podmienky zoskupenia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nov\u00e9 kan\u00e1ly sa prid\u00e1vaj\u00fa v\u017edy \u00faplne navrchu, preto je ich n\u00e1sledne mus\u00edte presun\u00fa\u0165 pod\u013ea potreby.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-16006\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image3-25.png\" alt=\"zoskupenie kan\u00e1lov\" width=\"911\" height=\"744\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image3-25.png 911w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image3-25-300x245.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image3-25-600x490.png 600w\" sizes=\"(max-width: 911px) 100vw, 911px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">N\u00e1sledne je potrebn\u00e9 skontrolova\u0165, \u010di ste nastavenie zoskupenia zvl\u00e1dli spr\u00e1vne.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pre pr\u00edklad uvediem z\u00e1kladn\u00e9 zoskupenie, ktor\u00e9 je ve\u013emi podobn\u00e9 predvolen\u00e9mu, av\u0161ak sa odli\u0161uje v rozozn\u00e1van\u00ed platenej reklamy na Facebooku.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-16007\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image4-20.png\" alt=\"zoskupenie kan\u00e1lov\" width=\"812\" height=\"754\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image4-20.png 812w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image4-20-300x279.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image4-20-600x557.png 600w\" sizes=\"(max-width: 812px) 100vw, 812px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">V nastaveniach podmienok m\u00f4\u017eete kombinova\u0165 <\/span><a href=\"https:\/\/support.google.com\/analytics\/answer\/3297892\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">podmienky definovan\u00e9 syst\u00e9mom<\/span><\/a><span style=\"font-weight: 400;\"> s vlastn\u00fdmi.\u00a0<\/span><\/p>\n<h2><span id=\"Prehlad_reportov_umoznujucich_zobrazenie_zoskupenia_kanalov\"><span style=\"font-weight: 400;\">Preh\u013ead reportov umo\u017e\u0148uj\u00facich zobrazenie zoskupenia kan\u00e1lov<\/span><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Naj\u010dastej\u0161ie vyu\u017eijete zoskupenie kan\u00e1lov v reporte <\/span><i><span style=\"font-weight: 400;\">Akviz\u00edcia &#8211; &gt; V\u0161etka n\u00e1v\u0161tevnos\u0165 &#8211; &gt; Kan\u00e1ly<\/span><\/i><span style=\"font-weight: 400;\">. V tomto reporte si m\u00f4\u017eete prep\u00edna\u0165 medzi Default Channel Groupingom a Custom Channel Groupingom. Z\u00e1rove\u0148 si m\u00f4\u017eete prida\u0165 sekund\u00e1rnu dimenziu <\/span><i><span style=\"font-weight: 400;\">Zdroj \/ M\u00e9dium<\/span><\/i><span style=\"font-weight: 400;\"> (pokia\u013e potrebujete) a zvoli\u0165 si, ak\u00fa konverziu chcete vidie\u0165 pre dan\u00e9 zobrazenie (cie\u013e alebo transakcie).<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-16008\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image8-8.png\" alt=\"zoskupenie kan\u00e1lov\" width=\"892\" height=\"611\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image8-8.png 892w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image8-8-300x205.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image8-8-600x411.png 600w\" sizes=\"(max-width: 892px) 100vw, 892px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Rozdelenie kan\u00e1lov m\u00f4\u017ee vyzera\u0165 napr\u00edklad takto:<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-16009\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image1-27.png\" alt=\"zoskupenie kan\u00e1lov\" width=\"268\" height=\"620\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image1-27.png 268w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image1-27-130x300.png 130w\" sizes=\"(max-width: 268px) 100vw, 268px\" \/><br \/>\n<span style=\"font-weight: 400;\">\u010eal\u0161ia skupina reportov, kde vyu\u017eijete Channel Grouping, s\u00fa <\/span><i><span style=\"font-weight: 400;\">Viackan\u00e1lov\u00e9 lieviky<\/span><\/i><span style=\"font-weight: 400;\">. Nach\u00e1dza sa tu viacero reportov, ktor\u00e9 v\u00e1m umo\u017e\u0148uj\u00fa vidie\u0165 atrib\u00faciu, asistovan\u00e9 konverzie, pr\u00edpadne d\u013a\u017eku n\u00e1kupn\u00e9ho cyklu n\u00e1v\u0161tevn\u00edka. Aby ste vedeli lep\u0161ie vyhodnoti\u0165 svoje marketingov\u00e9 \u00fasilie a vynalo\u017een\u00e9 finan\u010dn\u00e9 prostriedky na kampa\u0148, je dobr\u00e9 analyzova\u0165, ktor\u00fd kan\u00e1l v\u00e1m prin\u00e1\u0161a najvy\u0161\u0161iu hodnotu.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-16010\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image6-13.png\" alt=\"zoskupenie kan\u00e1lov\" width=\"1178\" height=\"520\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image6-13.png 1178w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image6-13-300x132.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image6-13-1024x452.png 1024w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image6-13-600x265.png 600w\" sizes=\"(max-width: 1178px) 100vw, 1178px\" \/><\/p>\n<h2><span id=\"Zaver\"><span style=\"font-weight: 400;\">Z\u00e1ver<\/span><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Ako vid\u00edte, nastavenie zoskupenia kan\u00e1lov nie je v\u00f4bec n\u00e1ro\u010dn\u00e9 a m\u00e1 ve\u013ek\u00fa pridan\u00fa hodnotu v zobrazen\u00ed d\u00e1t. Hlavne netreba zabudn\u00fa\u0165 na spr\u00e1vne premyslenie \u0161trukt\u00fary, v akej chcete d\u00e1ta vidie\u0165 a v\u0161etko d\u00f4kladne otestova\u0165.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pokia\u013e si v\u0161ak nie ste ist\u00ed, ve\u013emi radi v\u00e1m s nastaven\u00edm pom\u00f4\u017eeme \ud83d\ude42 .<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zoskupenie kan\u00e1lov (Channel Grouping) je jedno zo z\u00e1kladn\u00fdch nastaven\u00ed Google Analytics, ktor\u00e9 b\u00fdva ignorovan\u00e9, pr\u00edpadne chybne nastaven\u00e9. Ako&#8230;<\/p>\n","protected":false},"author":68,"featured_media":16013,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[637],"tags":[778,162,372],"_links":{"self":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/16002"}],"collection":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/users\/68"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/comments?post=16002"}],"version-history":[{"count":2,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/16002\/revisions"}],"predecessor-version":[{"id":16012,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/16002\/revisions\/16012"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/media\/16013"}],"wp:attachment":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/media?parent=16002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/categories?post=16002"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/tags?post=16002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}