{"id":13542,"date":"2017-07-21T09:51:02","date_gmt":"2017-07-21T07:51:02","guid":{"rendered":"https:\/\/www.dase-analytics.com\/blog\/?p=13542"},"modified":"2020-07-02T10:23:40","modified_gmt":"2020-07-02T08:23:40","slug":"co-su-vlastne-dimenzie-ako-ich-implementovat","status":"publish","type":"post","link":"https:\/\/www.dase-analytics.com\/blog\/sk\/co-su-vlastne-dimenzie-ako-ich-implementovat\/","title":{"rendered":"Vlastn\u00e9 dimenzie a ako ich implementova\u0165 cez Google Tag Manager"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">V predch\u00e1dzaj\u00facom \u010dl\u00e1nku sme si op\u00edsali, <\/span><b><a href=\"https:\/\/www.dase-analytics.com\/blog\/rozsahy-v-google-analytics-ako-ich-pouzivat\/\">\u010do s\u00fa rozsahy a ako ich pou\u017e\u00edva\u0165<\/a>. \u00a0<\/b><span style=\"font-weight: 400;\">Dnes si vysvetl\u00edme, ako rozsahy z praktick\u00e9ho h\u013eadiska re\u00e1lne pou\u017ei\u0165 pri vytv\u00e1ran\u00ed vlastn\u00fdch dimenzi\u00ed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ako sme si minule vysvetlili, Google Analytics n\u00e1m pon\u00faka 4 \u00farovne rozsahu:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.dase-analytics.com\/blog\/vyraz\/uzivatel-user\/\"><span style=\"font-weight: 400;\">pou\u017e\u00edvate\u013e<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.dase-analytics.com\/blog\/vyraz\/relacia-session\/\"><span style=\"font-weight: 400;\">rel\u00e1cia<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.dase-analytics.com\/blog\/vyraz\/pristup-hit\/\"><span style=\"font-weight: 400;\">hit<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\">produkt<\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">\u010co je vlastn\u00e1 dimenzia<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Najprv si d\u00e1me vysvetlenie od Google, ktor\u00e9 znie takto:<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.dase-analytics.com\/blog\/vyraz\/vlastna-dimenzia-custom-dimension\/\">Vlastn\u00e1 dimenzia<\/a> je popisn\u00fd atrib\u00fat alebo charakteristika \u00fadajov definovan\u00e1 pou\u017e\u00edvate\u013eom. Pomocou vlastn\u00fdch dimenzi\u00ed m\u00f4\u017eete op\u00edsa\u0165 \u00fadaje, ktor\u00e9 nie s\u00fa zahrnut\u00e9 v predvolen\u00fdch dimenzi\u00e1ch v slu\u017ebe Analytics.<\/span><\/p><\/blockquote>\n<p>Vlastn\u00e9 dimenzie n\u00e1m pom\u00e1haj\u00fa obohati\u0165 Google Analytics o d\u00e1ta \u0161pecifick\u00e9 priamo pre v\u00e1\u0161 biznis.<\/p>\n<h3>Kde n\u00e1jdeme vlastn\u00e9 dimenzie v Google Analytics?<\/h3>\n<div style=\"width: 1920px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-13542-1\" width=\"1920\" height=\"918\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/webm\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Jul-23-2017-6-30-PM.webm?_=1\" \/><a href=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Jul-23-2017-6-30-PM.webm\">https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/Jul-23-2017-6-30-PM.webm<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Ka\u017ed\u00e9 nastavenie vlastn\u00fdch dimenzi\u00ed pozost\u00e1va z 4 \u010dast\u00ed.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Vlo\u017e\u00edte n\u00e1zov va\u0161ej vlastnej dimenzie<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Vyberiete \u00farove\u0148 rozsahu<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Vyberiete \u010di dimenzia je akt\u00edvna( alebo neakt\u00edvna ak ju nepou\u017eijete ihne\u010f)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Index &#8211; najd\u00f4le\u017eitej\u0161ia \u010das\u0165<\/span><\/li>\n<\/ol>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13543 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image1-1.png\" alt=\"Pridanie vlastnej dimenzie v Google Analytics\" width=\"786\" height=\"525\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image1-1.png 786w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image1-1-300x200.png 300w\" sizes=\"(max-width: 786px) 100vw, 786px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Ke\u010f klikneme na vytvori\u0165, tak sa n\u00e1m zobraz\u00ed nasleduj\u00faca str\u00e1nka:<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13546 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image3-1.png\" alt=\"Vytvorenie vlastnej dimenzie\" width=\"1218\" height=\"702\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image3-1.png 1218w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image3-1-300x173.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image3-1-1024x590.png 1024w\" sizes=\"(max-width: 1218px) 100vw, 1218px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Nach\u00e1dzaj\u00fa sa na nej \u00fatr\u017eky k\u00f3dov na implement\u00e1ciu vlastnej dimenzie. Av\u0161ak mi budeme vlastn\u00fa dimenziu implementova\u0165 cez Google Tag Manager tak\u017ee pre n\u00e1s bude odtia\u013eto najpodstatnej\u0161ia jedna \u010das\u0165 a to INDEX.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Index je vlastne \u010d\u00edslo pod ktor\u00fdm sa dan\u00e1 dimenzia bude nach\u00e1dza\u0165 a bude do nej zbiera\u0165 \u00fadaje. Toto \u010d\u00edslo si treba zapam\u00e4ta\u0165 alebo niekde zap\u00edsa\u0165 a hlavne skontrolova\u0165 \u010di ste spr\u00e1vne vlo\u017eili \u010d\u00edslo indexu. <\/span><\/p>\n<p><b>UPOZORNENIE: Vo free verzii <a href=\"https:\/\/www.dase-analytics.com\/blog\/vyraz\/google-analytics\/\">Google Analytics<\/a> m\u00e1te rezervovan\u00fdch 20 vlastn\u00fdch dimenzi\u00ed tak je potrebn\u00e9 si dobre premyslie\u0165 ako ich pou\u017ei\u0165 \u010do najrozumnej\u0161ie a najefekt\u00edvnej\u0161ie.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Teraz si to uk\u00e1\u017eeme na praktickom pr\u00edklade.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Pr\u00edklad: Autor \u010dl\u00e1nku<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">V DASE jednou z \u010dinnost\u00ed je p\u00edsanie <a href=\"https:\/\/www.dase-analytics.com\/blog\/category\/pokrocila-analytika\/\">blogov\u00fdch \u010dl\u00e1nkov zameran\u00fdch na webov\u00fa analytiku<\/a>. Aby sme si vedeli napr\u00edklad vyhodnoti\u0165, komu sa najviac dar\u00ed zauja\u0165 \u010ditate\u013eov n\u00e1\u0161ho blogu, alebo ak\u00e9 publikum vie zauja\u0165, tak si vytvor\u00edme vlastn\u00fa dimenziu s n\u00e1zvom Autor.<\/span><\/p>\n<h3>Postup:\u00a0Nastavenie Vlastnej Dimenzie v Google Analytics<\/h3>\n<p><b>Admin &gt; Vlastn\u00edctvo &gt; Vlastn\u00e9 defin\u00edcie &gt; Vlastn\u00e9 dimenzie<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ak ste e\u0161te predt\u00fdm neimplementovali vlastn\u00fa dimenziu, tak za\u010d\u00ednate od indexu 1.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V na\u0161om pr\u00edpade u\u017e m\u00e1me implementovan\u00e9 nejak\u00e9 vlastn\u00e9 dimenzie, tak\u017ee n\u00e1\u0161 index nebude na \u010d\u00edsle 1 ale 4. Po\u010fme na to!<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">N\u00e1zov: CD &#8211; Author &#8211; Hit <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Rozsah: hit<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Akt\u00edvne: ano<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13547 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image4-1.png\" alt=\"Vlastn\u00e1 dimenzia - \u00faprava\" width=\"699\" height=\"540\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image4-1.png 699w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image4-1-300x232.png 300w\" sizes=\"(max-width: 699px) 100vw, 699px\" \/><\/p>\n<blockquote>\n<h3><span style=\"font-weight: 400;\">TIP: hne\u010f teraz si pozorne skontrolujte \u010d\u00edslo Va\u0161eho indexu a m\u00f4\u017eeme sa <a href=\"https:\/\/tagmanager.google.com\/\">prihl\u00e1si\u0165 do Google Tag Manager<\/a><\/span><\/h3>\n<\/blockquote>\n<p><span style=\"font-weight: 400;\">Google Tag Manager n\u00e1m nielen pom\u00f4\u017ee implementova\u0165 vlastn\u00fa dimenziu, ale hlavne n\u00e1m pom\u00f4\u017ee zbiera\u0165 d\u00e1ta do nami vytvorenej dimenzie.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ve\u013emi z\u00e1le\u017e\u00ed na \u0161trukt\u00fare, ako ja va\u0161a str\u00e1nka postaven\u00e1. Zbiera\u0165 m\u00f4\u017eeme len tie d\u00e1ta, ktor\u00e9 sa daj\u00fa n\u00e1js\u0165 na str\u00e1nke.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Ke\u010f\u017ee chceme zbiera\u0165 \u00fadaje o autorovi \u010dl\u00e1nku, potrebujeme tieto \u00fadaje nejak\u00fdm sp\u00f4sobom z\u00edska\u0165 zo str\u00e1nky a posla\u0165 ich do Google Analytics.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">INFO: ka\u017ed\u00e9 zobrazenie \u010dl\u00e1nku je jeden <\/span><b><a href=\"https:\/\/www.dase-analytics.com\/blog\/vyraz\/zobrazenia-stranok-pageviews\/\">pageview<\/a> AKA <a href=\"https:\/\/www.dase-analytics.com\/blog\/vyraz\/pristup-hit\/\">hit <\/a><\/b><span style=\"font-weight: 400;\">tak budeme posiela\u0165 t\u00fato inform\u00e1ciu pri ka\u017edom pageview (zobrazen\u00ed).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V GTM vyberte tag, ktor\u00fd v\u00e1m meria v\u0161etky str\u00e1nky (najz\u00e1kladnej\u0161\u00ed tag v gtm)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V na\u0161om pr\u00edpade sa tag resp. zna\u010dka vol\u00e1 GA &#8211; Normal Pageview (ak m\u00e1te implementovan\u00e9 GTM to je jeden z tagov, ktor\u00fd je MUST HAVE)<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13553 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image10.png\" alt=\"Pageviews in Google Tag Manager\" width=\"1185\" height=\"96\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image10.png 1185w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image10-300x24.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image10-1024x83.png 1024w\" sizes=\"(max-width: 1185px) 100vw, 1185px\" \/><span style=\"font-weight: 400;\">A v tomto tagu budeme odosiela\u0165 na\u0161u vlastn\u00fa dimenziu s na\u0161ou vlastnou premmenou, ktor\u00e1 bude zbiera\u0165 d\u00e1ta.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Po rozkliknut\u00ed tagu, ktor\u00fd meria va\u0161e str\u00e1nky\u201czascrollujte\u201d ni\u017e\u0161ie a tam n\u00e1jdete \u010das\u0165 vlastn\u00e9 dimenzie alebo respekt\u00edve <\/span><b>custom dimensions<\/b><span style=\"font-weight: 400;\"> (mus\u00edte si rozklikn\u00fa\u0165 okno)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Kliknite na <\/span><b>prida\u0165 vlastn\u00fa dimenziu<\/b><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Do prv\u00e9ho pol\u00ed\u010dka vlo\u017e\u00edte \u010d\u00edslo v\u00e1\u0161ho indexu, ktor\u00e9 m\u00e1te v google analytics<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">V na\u0161om pr\u00edpade je to \u010d\u00edslo 4<\/span><\/li>\n<\/ol>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13551 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image8.png\" alt=\"Pageviews - custom dimension, vlastn\u00e9 dimenzie, Google Tag Manager\" width=\"1903\" height=\"906\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image8.png 1903w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image8-300x143.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image8-1024x488.png 1024w\" sizes=\"(max-width: 1903px) 100vw, 1903px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">A teraz si potrebujeme vytvori\u0165 vlastn\u00fa premenn\u00fa, ktor\u00e1 n\u00e1m bude zbiera\u0165 \u00fadaje do Google Analytics a uchov\u00e1va\u0165 v index, ktor\u00fd n\u00e1m pridelil.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Nastavenie premennej pre vlastn\u00fa dimenziu<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Ideme priamo na na\u0161u str\u00e1nku <\/span><a href=\"http:\/\/www.dase-analytics.com\"><b>www.dase-analytics.com<\/b><\/a> <span style=\"font-weight: 400;\">a pozrieme sa ako m\u00f4\u017eeme t\u00fato inform\u00e1ciu dosta\u0165 do Google Analytics.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ke\u010f\u017ee my m\u00e1me na str\u00e1nke implementovan\u00fd dataLayer, vieme si tieto hodnoty vybra\u0165 priamo z dataLayera. V na\u0161om pr\u00edpade, ak chceme vybra\u0165 hodnotu z dataLayera kto je autorom \u010dl\u00e1nku, mus\u00edme pou\u017ei\u0165 pagePostAuthor.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13550 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7.png\" alt=\"vlastn\u00e9 dimenzii - pagePostAuthor - variable in dataLayer, Console Google Chrome\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7.png 1920w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7-300x169.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image7-1024x576.png 1024w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">TIP: Syntax a diaktritika je d\u00f4le\u017eit\u00e1. V\u017edy sa uistite, \u017ee ste zadali pr\u00edstup do dataLayera spr\u00e1vne.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pr\u00edklad: ak by ste to zadali v takomto form\u00e1te pagepostauthor va\u0161a premenn\u00e1 by bola pr\u00e1zdna<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Nastavenie DataLayer Variable<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Ke\u010f\u017ee hodnotu budeme z\u00edskava\u0165 z dataLayera, rovnako si mus\u00edme vybra\u0165 aj premenn\u00e9 v GTM<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Premenn\u00e1 &gt; Nov\u00e1 premenn\u00e1 &gt; kliknite na ceruzku vpravo &lt; \u00a0vyberte dataLayer Variable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ak ste urobili \u0161etko spr\u00e1vne mali by ste vidie\u0165 nasledovn\u00e9:<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13548 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-1.png\" alt=\"new dataLayer variable in Google Tag Manager, nastavenie vlastnej dimenzie\" width=\"1903\" height=\"906\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-1.png 1903w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-1-300x143.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image5-1-1024x488.png 1024w\" sizes=\"(max-width: 1903px) 100vw, 1903px\" \/><\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Vyplnte n\u00e1zov premennej (v na\u0161om pr\u00edpade {{DL &#8211; pagePostAuthor}})<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Vlo\u017ete variable name pod\u013ea toho ako to m\u00e1te na str\u00e1nke (dataLayer mus\u00ed by\u0165 implementovan\u00fd s pomocou developera, v pr\u00edpade WordPress str\u00e1nky sa d\u00e1 v\u010faka <a href=\"https:\/\/wordpress.org\/plugins\/duracelltomi-google-tag-manager\/\">GTM pluginu<\/a><\/span><\/li>\n<\/ol>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13552 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image9.png\" alt=\"Data Layer Variable - pagePostAuthor, Google Tag Manager - vlastn\u00e1 dimenzia\" width=\"1590\" height=\"447\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image9.png 1590w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image9-300x84.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image9-1024x288.png 1024w\" sizes=\"(max-width: 1590px) 100vw, 1590px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Teraz skontrolujeme, \u010di n\u00e1m premenn\u00e1 zbiera \u00fadaje spr\u00e1vne. Pou\u017eijeme preview and debug m\u00f3d a pozrieme sa ak0 \u00fadaje n\u00e1m posiela alebo n\u00e1hodou nie je pr\u00e1zdna.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13545 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-2.png\" alt=\"preview and debug mode Google Tag Manager, DASE analytics web\" width=\"1903\" height=\"906\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-2.png 1903w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-2-300x143.png 300w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image2-2-1024x488.png 1024w\" sizes=\"(max-width: 1903px) 100vw, 1903px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Na obr\u00e1zku vy\u0161\u0161ie m\u00f4\u017eeme vidie\u0165, \u017ee n\u00e1m premenn\u00e1 zbiera \u00fadaje spr\u00e1vne, tak ich m\u00f4\u017eeme odosla\u0165 do Analyticsu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V \u0161tandardnom pageview tagu (ten, ktor\u00fd sme nastavovali na za\u010diatku v GTM) \u00a0teraz dopln\u00edme k n\u00e1\u0161mu indexu aj na\u0161u premenn\u00fa, ktor\u00fa sme si vytvorili {{DL &#8211; pagePostAuthor}}<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-13549 size-full\" src=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image6-1.png\" alt=\"data layer variable - pagePostAuthor\" width=\"921\" height=\"51\" srcset=\"https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image6-1.png 921w, https:\/\/www.dase-analytics.com\/blog\/wp-content\/uploads\/image6-1-300x17.png 300w\" sizes=\"(max-width: 921px) 100vw, 921px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Gmeny v Google Tag Manageri ulo\u017e\u00edme a e\u0161te raz doporu\u010dujem skontrolova\u0165 preview and debug mode a odsledova\u0165, \u010di s\u00fa d\u00e1ta re\u00e1lne odosielan\u00e9 do Google Analytics.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Z\u00e1ver<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Ak ste v\u0161etko spravili spr\u00e1vne, mali by ste teraz vidie\u0165 \u00fadaje v Google Analytics. Na to aby ste si mohli pozrie\u0165 report, si mus\u00edte vytvori\u0165 vlastn\u00fd preh\u013ead v Google Analytics. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Na \u013eavom panely v Google Analytics m\u00e1te \u010das\u0165 <\/span><b>vlastn\u00e9 preh\u013eady. <\/b><span style=\"font-weight: 400;\">Rozkliknite a znova cho\u010fte na vlastn\u00e9 preh\u013eady.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Klikni na nov\u00fd vlastn\u00fd preh\u013ead<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Pomenujte si ho<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Vyberte si oby\u010dajn\u00fa tabu\u013eku<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Kliknite na prida\u0165 dimenziu (vyh\u013ead\u00e1te si ju pod\u013ea toho, ako ste si ju nazvali v GA)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A pridajte metriky, ktor\u00e9 chcete porovna\u0165 (ako pr\u00edklad d\u00e1me z\u00e1kladn\u00e9 pageviews)<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Voil\u00e1! Teraz by ste mali vidie\u0165 \u00fadaje o tom, ktor\u00fd autor bol za dan\u00fd mesiac (ak ste si vybrali tak\u00fd \u010dasov\u00fd rozsah) naj\u010dastej\u0161ie zobrazovan\u00fd. Ur\u010dite existuj\u00fa zmysluplnej\u0161ie metriky, ako vyhodnocova\u0165 v\u00fdkon autorov a nielen t\u00fdch. N\u00e1\u0161 pr\u00edklad bol len uk\u00e1\u017ekou toho, ako m\u00f4\u017eeme vyu\u017ei\u0165 vlastn\u00e9 dimenzie pre v\u00e1\u0161 biznis. V \u010fal\u0161om pokra\u010dovan\u00ed si predstav\u00edme zop\u00e1r pr\u00edkladov vlastn\u00fdch dimenzi\u00ed pod\u013ea typu webstr\u00e1nky (ecommerce, blog, prezenta\u010dn\u00e1 str\u00e1nka). Ale o tom a\u017e nabud\u00face.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>V predch\u00e1dzaj\u00facom \u010dl\u00e1nku sme si op\u00edsali, \u010do s\u00fa rozsahy a ako ich pou\u017e\u00edva\u0165. \u00a0Dnes si vysvetl\u00edme, ako rozsahy&#8230;<\/p>\n","protected":false},"author":66,"featured_media":16455,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[639,200],"tags":[603,634,162,602,610,372],"_links":{"self":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/13542"}],"collection":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/comments?post=13542"}],"version-history":[{"count":34,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/13542\/revisions"}],"predecessor-version":[{"id":14855,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/posts\/13542\/revisions\/14855"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/media\/16455"}],"wp:attachment":[{"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/media?parent=13542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/categories?post=13542"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dase-analytics.com\/blog\/sk\/wp-json\/wp\/v2\/tags?post=13542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}